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Terms & Conditions
LAST UPDATED [EFFECTIVE DATE] — IDENTITY LABS
1. AGREEMENT TO THESE TERMS
These terms govern your access to and use of this website, the tools published on it, and any material we make available here (together, the “Site”). By using the Site you agree to these terms. If you do not agree with them, please do not use the Site.
2. WHO WE ARE
The Site is operated by [REGISTERED ENTITY NAME] (“Identity Labs”, “we”, “us”), a company registered in India with its registered office at [REGISTERED ADDRESS]. You can reach us at [CONTACT EMAIL].
3. WHAT WE PROVIDE
Identity Labs is a content science firm and audience building consultancy. This Site describes our research and our services, and hosts a set of free analytical tools. Nothing on the Site is an offer to provide services, and nothing on it creates a client relationship.
4. CLIENT ENGAGEMENTS
Consulting, research and content engagements are governed by a separate written agreement signed by both parties. Where that agreement conflicts with these terms, the signed agreement governs the engagement.
5. ELIGIBILITY
You must be at least 18 years old and able to enter a binding contract to use the Site. If you use the Site on behalf of an organisation, you confirm that you are authorised to accept these terms on its behalf.
6. ACCEPTABLE USE
You agree not to scrape, crawl or bulk-extract the Site or its tools except as our robots file permits; not to reverse engineer or attempt to derive our models, datasets or methods; not to resell or redistribute our research or tool output as your own; not to interfere with the operation or security of the Site; and not to use the Site to break any law or any platform’s terms.
7. INTELLECTUAL PROPERTY
All research, frameworks, datasets, written material, tools, code and design on the Site are owned by Identity Labs or licensed to us, and are protected by Indian and international intellectual property law.
You may read, quote and share our public material with attribution and a link back. Every other use requires our written permission.
8. THIRD-PARTY PLATFORMS
Identity Labs is not affiliated with, endorsed by or sponsored by X Corp., LinkedIn Corporation, or any other platform referenced on the Site. Platform names and marks belong to their owners. Your use of any platform stays governed by that platform’s own terms, and complying with them is your responsibility.
9. NO GUARANTEE OF RESULTS
Our published figures, benchmarks and case results describe past work carried out under specific conditions. They are not a promise of future performance. Algorithms, platform policies and audiences change, and outcomes depend on factors outside our control.
Nothing on the Site is financial, legal, investment or other professional advice.
10. TOOLS PROVIDED AS IS
The tools on the Site are provided free, for general information, on an “as is” and “as available” basis. Their outputs are estimates. We do not warrant that they will be accurate, uninterrupted or fit for any particular purpose, and we may change or withdraw any tool at any time.
11. YOUR CONTENT
If you send us material — a brief, an account handle, feedback, or anything else — you keep ownership of it, and you grant us a limited licence to use it for the purpose you sent it for. Please do not send us confidential material unless we already have a signed agreement covering it.
12. LIMITATION OF LIABILITY
To the fullest extent permitted by law, Identity Labs is not liable for indirect, incidental, special or consequential loss, or for loss of profit, revenue, data, goodwill or business opportunity, arising out of your use of the Site.
Our total aggregate liability for any claim relating to the Site is limited to ₹10,000 or the amount you paid us for access to the Site, whichever is greater. Nothing here limits liability that cannot be limited under Indian law.
13. INDEMNITY
You agree to indemnify Identity Labs against claims, losses and reasonable costs arising from your misuse of the Site, your breach of these terms, or your violation of any law or third-party right.
14. AVAILABILITY AND CHANGES
We may change, suspend or discontinue any part of the Site at any time without notice. We may also update these terms; the version published here is the one in force, and the date above records when it last changed. Continuing to use the Site after a change means you accept it.
15. GOVERNING LAW AND JURISDICTION
These terms are governed by the laws of India. The courts at [CITY], India have exclusive jurisdiction over any dispute arising out of or in connection with them.
16. CONTACT
Questions about these terms can be sent to [CONTACT EMAIL].
